by Ryan Baker | Oct 17, 2023 | Uncategorized
They say experience is the best teacher, but only fools learn from experience. With this saying in mind, I feel confident in telling you that I have definitely been a fool more times than not. I have had to hire a fair bit in my consulting, as an employee, and for...
by Ryan Baker | Oct 11, 2023 | Uncategorized
Either the cobbler’s children have no shoes or their shoes look terrible. Like uncomfortable crocs, these poor children would be better off barefoot. That’s the classic issue with marketing agencies. They provide marketing services for their clients, but...
by Ryan Baker | Oct 2, 2023 | Uncategorized
The “Easy Button” For Agencies There is an “Easy Button” for agencies that makes everything easier. It’s a magic bullet in a world with no magic bullets. To tell you what it is, I’m going to use a story that illustrates it...
by Ryan Baker | Oct 2, 2023 | Uncategorized
Process Adoption: How To Solve The Dilemma Process adoption is a tricky issue that plagues most marketing agencies. To make matters worse, searching for help does not bring up a lot of useful information. It took me 3 tries on Google to find something that...
by Ryan Baker | Oct 2, 2023 | Uncategorized
The 3 Pillars Of Running A Successful Marketing Agency: Pillar 3 I have a friend that used to run a white-label web design agency. He had two clients that were frustrating to work with. I’ll tell you their stories one at a time. Client A (shockingly, this was...
by Ryan Baker | Oct 2, 2023 | Uncategorized
The 3 Pillars Of Running A Successful Marketing Agency: Pillar 2 “We’re really happy with the results you’ve helped us get, but we believe we’re ready to work with a bigger agency.” The agency I was working with was frustrated to be...
